SIAHR1_170217_113
Existing comment: "Some future historian may trace a cause for a future U.S.–Japanese war to the fact that the generation which was preadolescent in America . . . received severe anti-Japanese prejudices through its curious liking for blowing bubbles with Blony gum."
-- Life magazine, May 9, 1938

In 1938 Blony gum created a series of trading cards, packaged with bubblegum, titled "The Horrors of War." Many in the 288-card set showed Japanese atrocities against Chinese civilians, further fueling American fear of the "yellow peril."
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