Existing comment:
Women and the War
Advertisers working for the U.S. government and private relief agencies were well-practiced in speaking to women consumers; they reached out to women as part of the effort to build enthusiasm for the war. Posters highlighted new opportunities for women to serve or to support the service of other women.
Nearly one million women joined the civilian workforce. For the first time women served in the armed forces: nearly 13,000 in the Navy and Marines, 20,000 in the Army and Navy Nurse Corps, and 450 in the Army Signal Corps. And tens of thousands more volunteered with private social service and religious organizations at home and abroad.
Stateside canteen for African American soldiers and sailors run by the National League for Woman's Service, around 1917. |