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Will Eisner is a giant in the comics industry with an almost 70-year career. A figure in the Golden Age of Comics (mid 1930s-early 1950s), he went on to coin the term "graphic novel" in 1978 with the publication of "A Contract with God" and is honored as the namesake of the Will Eisner Comic Industry Awards, given each year for creative achievement in American comic books.
For the 1975 Comic-Con Program Book cover, the Spirit has traded his typical big city environment for a more San Diegan poolside retreat. The cover uses the CMYK printing technique that combines the single colors of cyan, magenta, and yellow along with black (the "K" stands for key, a traditional word for the black printing plate), to create four-color comics.
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