LOCHER_190918_28
Existing comment: “LOVE THAT FILTER”

Herblock became a reformed smoker after a heart attack in 1959, and afterwards drew cartoons that railed against the tobacco industry. In 1969, lobbyists targeted congressmen from tobacco states in the House Commerce Committee to remove the words “cancer” and “death” from television advertisement warnings. Here, Herblock suggested that the committee acted as a filter on the curbs suggested by the Federal Trade Commission. In 1970 and 1971, cigarettes were banned from television, radio, and magazine advertising, although actors continued to smoke in motion pictures and television.

“Love that Filter,” 1969. Published in the Washington Post, May 30, 1969.
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