Existing comment:
CIGARET BOX
Herblock suffered a major heart attack in 1959 and quit smoking during his recovery. In 1964, his bold image of a coffin-shaped cigarette box dramatically linked smoking to death. As a reformed smoker, he raised public awareness of the negative health issues related to tobacco use. Here, he reinforced the message of a lengthy report issued by a special advisory committee to Public Health Service Surgeon General Dr. Luther L. Terry (1911–1985). The report documented how cigarette smoking can cause cancer and other debilitating illnesses.
Cigaret Box, 1964. Published in the Washington Post, January 14, 1964. |