Poor Richard’s Almanack
As a writer, Benjamin Franklin is best known for the wit and wisdom he shared with the readers of his popular almanac, Poor Richard, which he wrote under the pseudonym Richard Saunders. In his autobiography, Franklin notes that he began publishing his almanac in 1732 and continued to do so for twenty-five years:
“I endeavour’d to make it both entertaining and useful, and it accordingly came to be in such Demand that I reap’d considerable Profit from it, vending annually near ten Thousand.”
Benjamin Franklin. Poor Richard: An Almanack, for the Year of Christ . . . / by Richard Saunders. Philadelphia: Benjamin Franklin, 1741.