NYH4FA_180815_283
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Alfred Charles Parker
Mother and Daughter Swimmers, 1940
Cover illustration for Ladies' Home Journal, July 1940

A founder of the modern glamour aesthetic, Al Parker defined the progressive look and feel of published imagery at a time of sweeping change, when following the Great Depression, Americans sought symbols of hope on the pages of periodicals. His innovative artworks created for mass-appear women's magazines like Ladies' Home Journal, Good Housekeeping, and Cosmopolitan captivated upwardly mobile readers, reflecting and influencing the values and aspirations of women and their families during and after World War II.
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